This week, we have collaborated with blogger Emma Drew to write an easy to understand breakdown of what property investment is, what off-plan means, and why we should all be investing.

Emma is the creator of award winning money-making blog, which offers people advice about how to supercharge their earnings and make extra money. has won the UK’s Best Money Making Blog at the SHOMOs (show me the money blog awards) in 2016 and 2017, and her work has featured on BBC One's Right On The Money, The Mail online, and Moneywise Magazine.

We collaborated with Emma to curate an easy to understand breakdown of what exactly investing is, what property investment is, why you should consider it, and what the possible outcomes are.

Go to Emma’s blog page to read Property Investment with Forty/8

Emma also describes her own experience of property investment and why she and her parents chose to invest in a regional city rather than London or their home town of Cambridge. We shine a light on Manchester as key example of a booming region overtaking the capital:

Did you know that Manchester is one northern city that is showing great growth? Here are 5 key reasons for Manchester’s booming economy:

  1. It has growth three times of the national average
  2. 80 members of the FTSE 100 have a presence in Manchester
  3. The £800 million airport expansion will bring more work to the city
  4. Every year there are 95,000 students from both the UK and overseas who decide to study in Manchester
  5. There was a massive 98% rental occupancy in 2016 in the city

Many people interested in property investment are nervous about buying off plan. Emma explains:

"Buying a property “off plan” means buying it before it has been built. Although this sounds risky, it can be a great way to get a property at a discount." - Emma Drew

Our new Manchester development, The Hallmark, is a fantastic example of this. Only 10% deposit is required prior to completion and when you do this, Forty/8 will pay you 7% interest on your deposit from exchange until completion.

The Hallmark’s upcoming investor weekend, from Friday 17th - Sunday 19th November, 10am to 5pm at The Park Inn on Cheetham Hill Road, provides an ideal opportunity to gather more information about property investment directly from our on-site team.

We will also be holding Virtual Reality tours of The Hallmark’s apartments at our investor weekend; an immersive and useful way to get a feel for what exactly you are purchasing off plan.

For more information on The Hallmark, Manchester download an information pack here.

We hope to see you on Friday 17th - Sunday 19th November at The Park Inn, Cheetham Hill Road, 10am – 5pm for our investor weekend. Guests can arrange an appointment by calling 0808 1644 288, or emailing our Hallmark team directly on

Find out more about the event.

Back to articles